Archive for May, 2010

Take-away from the NRA Show

May 26th, 2010

After talking with a couple thousand attendees at the National Restaurant Assoc. show (the show ended yesterday), one thing was clearly different this year. More than ever owners/operators are keenly aware of the importance child accommodation plays in bringing in more families. This was not the case when we started our mission to provide the highest quality kids products & marketing aids in 2003. Today it’s clear that your brand will stand out in a negative way if you don’t have a kids program, and that refreshing and improving existing programs is a competitive advantage

NRA Show update, Day Three

May 25th, 2010

The 2010 National Restaurant Association show is wrapping up here in Chicago after one more day tomorrow. Traffic has been terrific for us though it’s said to be off again from the year before in general. Dozens of substantial players in the industry are coming to us and saying they’re glad to have found our fresh alternatives to what’s been available to the industry. It’s nice to hear that!

The only problem is that we’re located across from the Nutella booth and they’re making banana-nutella crepes all day. Any thoughts of dieting went out the window when we saw them moving in. 🙂

Read the Restaurant Hospitality magazine expert article by A.J. Mesalic

May 12th, 2010

http://restaurant-hospitality.com/observer/family-friendly-0510/

Results of improving the kids program at Bob Evans

May 6th, 2010

Came across this great article and video about the results Bob Evans executives saw when they made improvements to their kids program. It’s dated but still quite interesting.

http://www.menumasters.com/sub-thisyearswinner_profile.cfm?profile=Revamp&year=2003

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